Having worked in the digital landscape for many (not saying how many) years now I’ve come across many crucial roles that are pivotal to the functioning of a successful digital agency. PPC technicians, content writers, planning and strategy specialists, social media managers, ad operations, SEO specialists, business development…the list goes on! One role that has…
As our shopping habits change, so will the way marketing teams try to intercept us along the way. With marketing constantly undergoing rapid and major changes to adapt to these ever-changing habits, marketers found developing a more personalised relationship with consumers should always be at the forefront of any advertising strategy. With shoppers having a…
Each month Leicester Digital invite a keynote speaker to fascinate us with what’s new and hot in business. This month we had an eye-opening presentation by Priscilla Morris from Loud and Clear Voice Coaching. Priscilla has many years experience in inspiring and motivating businesses on how to use your voice to become a leader, effective manager…
Once upon a time, TV advertising was reserved to those with massive marketing budgets who could afford a slot on prime-time TV. In the past few years, Sky has revolutionised TV advertising through their AdSmart scheme and TV advertising is now open to the masses including SMEs. This March, I had the pleasure of attending…
Happy 10th Birthday Anicca In celebration of Anicca Digital’s 10th Birthday staff, friends and family were invited to come and enjoy a fun filled day and barbecue at the Anicca summer party. Hosted at the Old Horse pub in Leicester, the party was not only a celebration of Anicca’s successes over the last 10 years…
This article highlights the evolving display landscape and the ease of implementing new formats – who will be your super hero?
